Graduate Diploma in Business (Marketing)
This programme provides a solid base of knowledge around brand management, digital marketing, advertising, business analytics and consumer behaviour. Learn how to help an organisation achieve its marketing goals using strategies and applied digital marketing. The Graduate Diploma in Business (Marketing) is ideal if you already have a degree in another field of study or have significant business experience and want a formal qualification.
Highlights
- Industry Based Learning (IBL) - in the second semester of study, students are offered the opportunity to gain work experience in a real organisation
- Relevant within a variety of organisations, including profit, not-for-profit and public sector organisations, with a focus on small to medium enterprises.
- Customised based your own experience, incorporating industry certifications where applicable
- A mix of on-campus classes, online support and self-directed study
- Small class structure
- Options for further business study: this programme is a good preparation if you want to move into Unitec's Master of Business or another postgraduate business programme.
Campus Information
Mt Albert campus
Carrington Road, Mt Albert, Auckland New Zealand
Intakes
- Feb
- July
Application Processing Time in Days: 30
Application Process
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
Few Potential Job opportunities:
- Marketing executive
- Human resources manager
- Operations manager
- Business researcher
- Information systems manager
- IT adviser
- Multimedia development manager
- Researcher
- Network manager
- Software engineer
- Systems analyst
- Website manager
- Artist
- Creative director
- Curator
- Digital artist
- Director
- Graphic designer
- Photographer
- Producer
- Visual artist
PSW Opportunity
- During study, all students on a student visa can work up to 20 hours per week during semester and full time during vacations.
- After completing Level 7 Bachelor’s Degree or Higher Qualification, a student will get a three years open post-study work visa.
- After completing Level 8 Post Graduate courses of 1 year, students get 1 year PSW.
Admission Requirement / Eligibility Criteria
For this programme, you will need the following:
1. A recognised Bachelor's degree in the same or similar discipline, with merit achievement deemed to be an average grade of B- or higher in all Level 7 courses; OR
2. A professional qualification in a relevant discipline, recognised as being equivalent to merit achievement in a Bachelor’s degree.
3. 8 credits at NCEA Level 2 in English (4 in reading, 4 in writing).
4. If English is your second language, you are required to have one or more of the following:
- Have achieved NCEA Level 3 and New Zealand University entrance
- Be able to provide evidence you satisfy our criteria for existing English proficiency
- Have achieved at least one English proficiency outcome in the last two years
Don't meet the requirements? We also accept:
- An undergraduate degree in an unrelated discipline, with merit achievement; or
- A graduate diploma qualification in the same or similar discipline, with a B grade average or better.
- Course Type: Full Time
- Course Level: Post Graduate Diploma or Certificate
- Duration: 01 Year
-
Total Tuition Fee:
25376 NZD
Average Cost of Living: 20000 NZD /year
Application Fee: N/A
Similar Programs
- Postgraduate Diploma in Applied Business at Unitec Institute of Technology
- Postgraduate Diploma in Applied Business at Unitec Institute of Technology
- Graduate Diploma in Professional Accountancy at Unitec Institute of Technology
- Graduate Diploma in Business (Operations Management) at Unitec Institute of Technology